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Wednesday, February 6 • 16:45 - 18:00
#S0504: Dialog with Patients - Moving Forward with Digital Information

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Component Type: Session

Patients are no longer satisfied with static pdfs of patient leaflets on the web - they want information about their medicines that takes advantage of all the options available with web based information. How are we going to rise to that challenge? Evidence from research, industry and patients about the goals will be presented and how we might achieve them. The session will be interactive, and include plenty of time for a discussion with the panel at the end.


D.K.Theo Raynor, PhD, MPharm


What are the Imperitives for Industry?
Aimad Torqui, MSc

Reflections from a Patient Expert
Trishna Bharadia

avatar for Trishna Bharadia

Trishna Bharadia

Patient Advocate, International Speaker, Writer, Advisor and Content Reviewer, -
Multiple award-winning patient advocate Trishna Bharadia raises awareness & improves support for people affected by chronic illness. She aims to put the patient voice into the entire healthcare journey. She collaborates with organisations globally, including from industry, the third... Read More →

Kirstin Blackwell

Senior Manager, Luto Research Ltd
Kirstin Blackwell has been with Luto Research for the best part of a decade and during this time she has collaborated with stakeholders across the EU and US to develop and test a range of healthcare communication materials. With extensive involvement in moderating and observing User... Read More →
avatar for D.K.Theo Raynor

D.K.Theo Raynor

Professor of Pharmacy Practice, University of Leeds, United Kingdom
A hospital pharmacist before becoming inaugural Professor of Pharmacy at Leeds, Theo has 35 years of research improving patient information and ‘user testing’ the information with lay people. This led to forming the spin-out company Luto Research, a leading provider of user testing... Read More →

Aimad Torqui

Director Global Regulatory Policy, MSD
Aimad Torqui is Director of Global Regulatory Policy at MSD. Previous employment includes Medicines Evaluation Board and Novartis Vaccines. He has worked with governments, regulators, trade bodies and other external stakeholders to shape robust science-based regulatory policy.

Wednesday February 6, 2019 16:45 - 18:00 CET
G2 Austria Center Vienna Bruno-Kreisky-Platz 1 1220 Vienna Austria
  05 Medical Affairs and Communication, Session
  • Featured Topics Medical Affairs
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